Shady Daze

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It’s Monday! You know what that means… FIT! I was desperately hoping to beat the heat and have class inside the coolly air-conditioned building, but we were going on a field trip today. After an hour and a half lecture on retail, retailers, and markets, we walked over as a class to the only JCPenney in Manhattan. There,  we were assigned questions to answer as to the store’s performance in certain areas: visual merchandising, branding, selling to their target market, discounts, and customer satisfaction.

It seemed like an easy assignment, but the longer we observed the store in detail, the answers to those questions appeared ever so clearly. JCPenney has come a long way from where it was in 2005, (aka a drab, dull store that had difficulty drawing in new customers) but still has a long way to go before it can be fairly compared to Macy’s or T.J.Maxx. I definitely feel like I learned a lot just from that one assignment and I can use my new knowledge in the real world.

JCPenney is so close to FIT so we walked there, but it was soo hot out today!! It definitely felt like it was over 100 degrees and it’t just supposed to get hotter over the course of the week… yay. I stayed pretty cool in my black Forever 21 skater skirt, a purple tank top from Nordstroms, and a denim vest borrowed from my sister’s closet. (oops!) I figured that I wouldn’t want to deal with my frizzy tresses today, so I pulled them back into a tight pony with a little volume in the front!

Stay hydrated in this heat! xoxo linds

Four Looks, One Post

One thing I absolutely love about Fashion Institute of Technology is that when I’m there, I don’t feel like I’m at school. I’m learning, but I’m not bored. I can’t say that honestly about some of my other classes at high school (my precalculus teacher was particularly awful this year). When I’m at FIT I feel not like a high school girl at a college, but like a girl at the right place at the right time.

Since it is the Fashion Institute of Technology, I love styling myself in a way that’s fun, trendy, and a little nicer than something I’d wear to high school. I opt for skirts in the warmer months for they are so easy and look casual in a very put together way! Also, pieces with bright colors are definitely my favorite to wear. I can’t clearly define my style yet, and I think that’s a pretty good thing. One day I’ll wake up and think, “Hm… I want to look very Kate Spade today,” and the next I may think, “I’m feeling very John Paul Gaultier.” I always dress with a theme in mind, though.

Monday I wore a Forever 21 sheer polka-dot shirt with a yellow miniskirt from Old Navy (it’s surprisingly cute and quality)!

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Tuesday I paired this etherial ballet pink chiffon skirt from Ann Taylor Loft with a floral top from Forever 21. The eggplant bag is H&M and obviously the shoes are Converse!

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Hump-day aka Wednesday I was going for a leather and lace look (which was kind of a mistake since it was steaming hot in the city). I adore this floral short with lace shoulders from Marshall’s! My pleather skirt is from Forever 21 as well as my headband!

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Lastly, Thursday I wore a black and white aztec print shirt from H&M with black lace shorts from Nordstroms, the eggplant-colored purse (my favorite purse!), and royal blue studded flats from Kohl’s!

 

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Lots of Love! xoxo linds

Fashion Institute of Technology: Summer Live

(I’m so excited to write this post!)

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This week was the very first week of the Fashion Institute of Technology’s Summer Live Program for high school students! My sister and I are enrolled in the program which lasts three weeks long and is held on the FIT campus in New York City. We take the train to Grand Central Station, then a subway, then another subway, and arrive on the corner of Seventh and 28th, the FIT campus, where we make our way through the bustling, well-dressed crowd of teens and twenty-somethings to the Starbucks in the cafeteria before class.

Class starts at 9:30 in the morning; the class I take is called The Ins and Outs of Fashion Merchandising. I feel as though I’ve learned so incredibly much even though I have only had class for four days! I have taken at least 15 pages of notes so far in my notebooks covering topics such as fashion during the French Revolution to color theory to fashion forecasting. As a class, we took a trip to Fashion Snoops, the immensely influential fashion forecasting website, where we learned how the trends are predicted and what to look for on the streets and in magazines to predict trends on our own. They even hinted that they were interested in having us intern for them in the follow years!

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Also, we visited the FIT library to learn how and where to find the materials we will need for out upcoming projects. We have two project that we need to complete by then end of the course: an analysis of the trends in a specific decade and a complete summary of trends for Summer 2013. I could spend all day in the FIT library simply flipping through pages of the books and magazines. The photos in the books are fabulous, there are collections of novels dedicated to flowers or landscapes or food to supply designers and students with all of the inspiration they will ever need, and a a myriad of how to books (how to drape, how to draw three dimensional animals, etc.)! I’ll be spending most of my time in the section where the history of fashion books are kept, so that I can do all the research I’ll need for my project, which I’ll probably do on the 40s.

In class on Wednesday, we were split up into groups to create trend boards using photos from the internet or from magazines. The girls in my group and I decided to make the central theme of our board to be “Print on Print.” Nowadays in fashion, stylists and designers layer bold prints on top of each other to add interest and depth to an outfit (which is a far cry from the massively popular minimalist trend that is walking the runway). We further concentrated on three smaller themes within the large theme: black and white print on print, colorful print on print, and same print on same print. This was the result of the board (which achieved praise by out professor):

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Every day after class, which ends at 12:30 pm, my sister, some friends from class, and I find a place to grab some lunch and hope it’s not a mob scene inside. So far we’ve had Panera Bread, Kobeyake, and Cafe Guy & Gallard! A lot of times, we stroll around the campus after lunch until we’ve worn ourselves out and make our way home.

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(my fab sister Nicole doing her thaang)

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I can’t wait to do this all over again next week!! xoxo linds

 

A Lot of the Same in Nebraska

Nebraska and New York are so extremely different that it’s both refreshing and unsettling.

Omaha is an urban city in Nebraska, but it is build horizontally and not vertically. It’s rare to see a building more than four or five stories tall here. Also, everybody’s back yard is enormous. There is so much land and so many grassy fields; it’s beautiful! In New York, every square foot of land is build upon or covered with cement. There are so many skyscrapers that only a sliver of sky can be seen and my backyard is barely big enough to fit a trampoline. In Nebraska, the air feels cleaner and more refreshing, and life seems less hectic.

The unsettling part of Nebraska is its homogeneousness. All of the houses have similar structures, driveway placements, and siding colors (taupe, sand, or navy). The majority of the people shop at the same stores, and, therefore, wear all of the same things (blue denim bermuda shorts and converse sneakers). Everybody has blonde hair, sunkissed skin, light eyes, and a dog.

I know that it may be comfortable to live in a place where nothing is out of the ordinary or surprising, but to me it’s booooring. I miss walking down the street and seeing an unlikely couple taking a stroll, or a purple tudor house, or even an old man dressed like a viking. There may be a safety in sameness but there is an excitement in diversity that, to me, is much more valuable than almost anything.

“We want more! We want more [Prints]!”

As the weather gets warmer and warmer, I find myself gravitating way more to bright, colorful pieces rather than the mute, monotone pieces I used to gravitate towards in the winter months. Spring is overall a happy season and it just makes me want to wear happy clothes!

Bold patterns and eye-catching colors have flooded every store out there and I can’t wait to get my hands on some unique pieces. I’m also really excited because yellows and oranges are really in this summer; I’ve always wanted to try out those colors but I could never find many pieces that I liked that were yellow or orange.

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I can always find one-of-a-kind pieces at Anthropology; that’s why I love that store so much! This pale pink ruffled peplum blouse is unique in its structure and pattern. I need to take a trip to Anthro soon!

parker emmy jacket

This jacket could be so versatile because of all the colors in it. It’s the perfect summer blazer and can be dressed up or dressed down. I actually met the designer for Parker NY and went to their NYC showroom. It was one of the best experiences of my life. They pride themselves on their unique patterns! Check them out!

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Isn’t this bag from Modcloth beyond adorable?! It’s so dainty and preppy that I wish I owned it. The combination of colors and the splash of polka dots makes this adorable bag a necessity!

lulus can you zig it? blue chevron print dress

No print screams summer more than chevron! This casual dress is perfect to wear for a day in town or a dinner by the coast. I love the stark contrast between the white and the cobalt blue. Swoon!!

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The other day I was out shopping for a bunch of presents I needed to by for my friend’s and family’s birthdays and I got a little sidetracked and feel in LOVE with this peplum top by BUFFALO by David Bitton. I’ve never seen a print like this before; it’s like a brocade-animal print. I had to buy it. Styling it will be so much fun!!

xoxo

No Longer MIA

Hi lovelies!

I’m so so sorry I haven’t posted in a while.

With school, AP testing, the SAT, and so many other things, I just couldn’t find the time to blog! *gasp*  The good thing is that I only have one, yes only one, day of school left and only one regents exam to take. Isn’t that insanity? I only have one day left being a junior in high school.

This summer I have a lot on my plate! I’m visiting my relatives in Nebraska, I’m taking a three week course at the Fashion Institute of Technology in New York City for fashion merchandising (words cannot express my excitement for it!), and I also might have an internship at a marketing firm (I’m crossing my fingers!!).

Of course, I’ll be blogging every minute of my summer! I also hope to do a lot of volunteering, attend dance classes at Broadway Dance Center, and spend some down time at the beach.

I hope all of you have had a great spring!

xoxo

2012: My Year in Pictures

We always complain about how long the week is or how horrible your day has been, always remarking “Oh my gawd, can you believe it’s only Wednesday?” or “Ugh, worst Monday ever.” But looking back on my year, I forget all the long sleepless nights I spent studying for a Global History test and the week that me and my best friend didn’t talk because of a stupid fight, and I only remember the best times I had.

I definitely grew as a person this year, stepping out of my comfort zone and trying new things! I also learned so much from school, from the Fashion Institute of Technology, and from my experiences. I’ve still got a long way to go and much more time to figure myself out but I know I have come one step closer to coming into my own.

I put together a ton of photos from some of the great times I had this year! I hope you had as good of a year as I did.

ENJOY xoxo

(Warning: Epic Post)

In January, I had my Sweeet 16 party. This fairytale is definitely one I’ll never forget!

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As odd as it is for a teenager, I absolutely love going to the Metropolitan Museum of Art in NYC. All of the culture and art fascinates me. I could spend the whole day there wandering around.
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This spring break was the best one I’ve had my whole life. My family and I went to California and spent half our vacation in Los Angeles and the other half in San Diego. I’m dying to take another vacay there.
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My parents are very supportive of me in everything I do even if they don’t 100% love what I’m doing, so in my quest to figure out who I am I dyed part of my hair hot pink! It was fun while it lasted…
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I have the best friends ever. One of my best friends took me to the Hamptons for a weekend trip early in the summer!
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As you may or may not know, I am a huge Demi Lovato fan. She is just perfect in every way so me and some of my friends went to a Demi concert together in June!
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I even have the best time when I’m just laying around at the beach or the pool with my friends.
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Sometimes me and my friends have funny photoshoots…
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During the summer my sister and I saw our fair share of concerts including Cobra Starship, Marina and the Diamonds, Brookline Drive, Neon Trees, Megan and Liz, and another Demi Lovato concert!!
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We also met Lindsey Shaw from Pretty Little Liars in NYC!!!!
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I took a week-long course at the Fashion Institute of Technology for Public Relations in the fashion industry. I made great friends and I was exposed to so much that I never knew existed
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And another great weekend in the Hamptons!
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Me and my mom spent many fall evenings tending to our vegetable garden in a community area! It was beautiful and such a serene getaway even though our vegetables didn’t do too well…
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Happy Halloween from the superheroes!
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My high school football team is incredibly talented and they made it all the way to state finals and they won! The game was up in Syracuse, NY so my best friend Danielle and I spent the weekend there.
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Every Saturday during the fall and winter I took an International Fashion Marketing class at FIT and absolutely loved it!
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I hope 2013 treats us well!! Happy New Year!

Field Trips & Fashion

 

 

Hey dolls!

Yesterday I had my third precollege class at The Fashion Institute of Technology and it is just amazing. I love going so much and now that I take the class I look forward to Saturday’s more than ever! I think it’s just the fact that I can dress however I want and be in the city all day. I learn so many new things about designers and the market that my brain can barely keep!

During class yesterday we took a field trip to the ever-so-urban Meatpacking District. There, we split up into small groups and wandered 14th street. We were encouraged to stop in all of the couture boutiques and look around at all of the stuff that was once on the runway.

My group went to Moschino and Alexander McQueen and a huge thrift store! I fell in love with every single garment in Moschino. Everything from the shapes to the material to the  colors were absolutely stunning; they balanced girly with edgy perfectly. The Alexander McQueen boutique was another world entirely. It was set up like a museum, I didn’t know if I was allowed to touch any of it! I was in awe at everything I saw; I had to snap some pictures. The thrift store was super chic with vendors that sold records to vendors that sold bracelets made of cutlery. There were racks of vintage furs and old band tees and everything you could imagine. I found these two super cute hand made rings and I loved them so much I had to buy one!

We all met together in the Chelsea Markets, which was adorably decorated for halloween with spiderwebs and ghosts hanging from the ceiling and purple lights! Oh, how I love the city.

We might be going to SoHo next week! AH I’m beyonndd excited!

xoxo linds

FIT Precollege Program Day 4

Today was such a bittersweet day to say the least. It was the last day of camp, but it was also the best day of the whole camp!

We went on  a field trip to the Lily Kate showroom on 39th street to meet with the designers of the clothing brand Parker! Parker is a small, high-end brand for the chic on-the-go fashionista. Derek, one of the designers, said that he would describe his collection as feminine, easy, comfortable, and noticeable. The company is known for their fabulous shapes, amazing fit, their effortlessness, and, last but not least, their wonderfully bold  patterns!

The owners took my class on a tour of their showroom and we also got a sneak peak on their not-yet-released Resort Collection! I’m in loove with this collection (shhhhh it’s full of rompers and cute dress in fabulous colors!). We also got to look around their design room and their sample room and see all of their past and future designs! It was so amazing.  I feel like I really understand the process and the work involved in designing and producing a clothing line.

Tons and Tons of celebs ah-dore the Parker collections and their products are constantly in magazines and on the starlets so look out for them! The company has only be open for four years and already it’s so successful and so established. You can buy Parker clothing at stores like Intermix and Neiman Marcus or online on a website like shopbop!

Oh boy would I like to intern there…

 

Here are some pictures from the showroom and the program in general! Enjoy! xoxo

 

 

 

 

 

FIT Precollege Program Day 3

I really wish that this program was longer, I looove it!

This morning we watched the documentary called The September Issue and it was actually quite fascinating. It depicted the extensive process behind perfecting and publishing the September issue of the esteemed Vogue magazine. Of course, Anna Wintour, the editor of Vogue and world-wide style guru, starred in much of the video as well as some of her employees.

After watching this movie I respect the pages of magazines way more than I had before; now I just look at a page and muse over how much effort it took to produce that page. The movie takes you behind the scenes of photo shoots, meetings, fashion shows, and much more. If you are interested in the fashion industry and have not yet seen this documentary I would definitely recommend it.

Then in the afternoon, a guest speaker, Tami Ruiz, came to my class to share with us her experiences as the broadcast producer for CBS Saturday Morning. She stressed to us how important attention to detail is and how hard her job actually is. She must make sure everything is perfect for the show and she must minimize the amount of unforeseen problems that may occur on air.

Tami encouraged taking as many different internships as possible (like all of my other teachers!) and she said that exploring the field to find your niche is very important. Today I learned that there is such a huuge difference between print PR and media PR and that I have a LOT more to learn.

P.S. She won two Emmy’s in production!! So cool right?!

Once again I’m excited for tomorrow because we are going to visit a NYC designer showroom! But sadly, tomorrow is my last day of the program and i really think i’m taking a lot out of this experience!

BYE LOVELIES XOXO